
Impossible Foods
Redwood City, California, United States
Industry: Food Industry
Region: US 🇺🇸
Founded: 2011
Expected Valuation: $10 billion
IPO Date: 2023 (expected)

Impossible Foods, Inc.
Key Company Facts
Founded | 2011 |
Headquarters | Redwood City, US |
Sector | Food Industry |
Industry | Plant-Based Meat Substitues |
Founders | Patrick O. Brown |
Number of employees | 568 |
IPO Date | 2023 (expected) |
Number of investors | 56 |
Total funding | $19 billion USD |
Valuation estimate | $10 billion USD |
Company Overview & History
Impossible Foods is a leading food technology company that specializes in creating plant-based alternatives to traditional animal-based products.
The company was founded in 2011 by Dr. Patrick O. Brown, a former Stanford University professor and renowned biochemist. The mission of Impossible Foods is to provide consumers with sustainable and delicious alternatives to animal products, while also addressing the environmental impact of animal agriculture.
Financial Performance
Since its inception, Impossible Foods has experienced impressive growth and financial success. The company’s innovative approach and focus on creating high-quality plant-based products have resonated with consumers around the world.
As a result, Impossible Foods has secured significant investments and partnerships with prominent players in the food industry. Their products, such as the Impossible Burger, have gained widespread popularity and are now available in numerous restaurants and retail locations globally.
The company’s financial performance reflects this success, with consistent revenue growth and a strong market presence.
Revenue
Year | Revenue (USD) |
---|---|
2013 | $10 million |
2014 | $75 million |
2015 | $120 million |
2016 | $185 million |
2017 | $300 million |
2018 | $525 million |
2019 | $735 million |
2020 | $1.5 billion |
2021 | $1.8 billion |
2022 | $2.5 billion |
Business Model
Impossible Foods’ business model revolves around the development and production of plant-based meat alternatives that closely mimic the taste, texture, and nutritional profile of traditional animal-based products.
The company achieves this through a combination of advanced food science, cutting-edge technology, and sustainable sourcing of ingredients.
By utilizing plant-based proteins, such as soy and potato, along with their proprietary ingredient called heme, which gives their products a meat-like flavor, Impossible Foods aims to provide consumers with a sustainable and ethical choice without compromising on taste or texture.
Estimated Valuation
Year | Valuation (USD) |
---|---|
2016 | $2 billion |
2017 | $3.4 billion |
2018 | $7.6 billion |
2020 | $13.7 billion |
2021 | $39 billion |
2022 | $24 billion |
Risk Factors
While Impossible Foods has achieved significant success, there are several risk factors that the company faces. One of the main challenges is competition from other players in the plant-based food industry.
As more companies enter the market, there is a risk of increased competition and potential saturation. Additionally, the company heavily relies on the availability and affordability of its key ingredients, which may be subject to market fluctuations and supply chain challenges.
Furthermore, regulatory changes and consumer preferences could also impact the demand for plant-based products, potentially affecting Impossible Foods’ market position.
Market Opportunity
Impossible Foods operates in a market with immense opportunity. As consumers become more conscious about their environmental footprint and seek healthier and sustainable food options, the demand for plant-based alternatives is rapidly growing.
The company aims to cater to a wide range of consumers, including vegetarians, vegans, and flexitarians, who are looking for plant-based options that do not compromise on taste or texture.
Moreover, Impossible Foods has the potential to tap into the mainstream market, targeting meat-eaters who are willing to reduce their consumption of animal products for health, ethical, or environmental reasons.
With the global market for plant-based foods on the rise, Impossible Foods is well-positioned to capture a significant share of this growing opportunity.
Competitors
- Beyond Meat
- JUST, Inc.
- Memphis Meats
- Before the Butcher
- The Very Good Butchers
- Alpha Foods
- Good Catch
- Ocean Hugger Foods